Development of the Luxury Collection “Macondo” for his 60th anniversary and development of the corporate identity of the publisher.
I have created three packaging for three different types of teas. Each packaging is based on one of the films of Studio Ghibli; I have illustrated different characters using watercolors technique.
For this project I had to create the sheets, covers endpapers and packaging. I decided to make illustrations based on the magic and unreal world of Macondo. The main color of this project is yellow because it’s the luck color of Gabriel Garcia Marquez.
I focused the new brand “Leo Leo” in a simple and elegant way, I used an owl as the isotype. A nocturnal and wise animal with a developed view and advanced hunting skills.